If you want to better engage with customers, you need to meet them where they are: on their mobile phones. Smartphone penetration is incredibly high in Europe, with some countries seeing as high as a 70 percent penetration of smartphones usage across the region.
Going mobile, therefore, has the potential to help utility consumers stay on top of their energy usage and billing while making it easier than ever before to pay their utility bills.
What’s more, having a good mobile strategy can enable utilities to work with their customers to decrease, and manage, their energy usage during those critical times when it’s important to customers.
In this webinar, we’ll talk through what utilities should be thinking about when creating a mobile experience.