Driving Engagement and Market Share with Consumer Behavioural Analytics

Join this webinar to hear how data analytics will help you understand customer behaviour, solve the business critical issue of customer acquisition, manage churn and optimise cross-selling and up-selling.

Recorded: 05 Oct 2016

Webinar Overview

Data analytics is transforming the way utilities are engaging with their customers and energy consumers at large. Join this webinar to hear how data analytics will help you understand customer behaviour (online and offline) and solve the business critical issues of;

  • Customer acquisition
  • Managing customer churn
  • Cross-selling and up-selling products and services

From segmentation to real time messaging, data analytics can help drive value on the engagement plain. How to engage customers (existing and potential)? What are the moments that matter? How do you build relationships and align services and products? How do you showcase the value you provide?

This webinar is part of our 'Utility Data Analytics' In Focus track.