Utilities at the Crossroads

The ongoing digital transformation pushs utilities into a new data driven future where Integration is not longer optional.
Published: Tue 16 Jan 2018
A blog entry by Thorsten Heller

Contributed by:

Thorsten Heller
greenbird Integration Technology

Thorsten Heller's Blog

Utilities at the Crossroads 

An accelerating energy revolution, ongoing digital transformation, and upcoming disruption of parts of the industry push utilities into a new data driven future. This forces the implementation of a completely new and data-driven IT infrastructure.

Utilities that continue with their outdated, aging and grown IT landscape will become a mere operator of a commoditized infrastructure and will eventually disappear. 

Utilities have to make a choice:

  • Being an operator of a commoditized infrastructure and with that face inevitable disruption and neglegtion in the future energy system.


  • Being an operator of a platform for innovation and with it take the driver's seat position in the energy revolution.

Utilities need to grab this strategic opportunity to drive innovation by integrating energy data across the entire value chain in a holistic way. 

Utilities need to realize that integration is not optional. They need to accept that integration is not longer a cost of doing business. Utilities need to understand that integration is now at the heart of their business and core to their success or failure. 

Classical System Integrator Models slows down Innovation

The traditional system integration approach harms and slows downs utilities` digital transformation. It is like dancing on a high wire: Extremely risky, low tolerance for failure, low flexibility to changing requirements, highly impacted by bad decisions and very dependent on stable conditions. For utilities, the traditional SI approach means: 

  • High investment costs in infrastructure or licenses
  • High risk for delays, low quality or budget cracks 
  • High operational efforts to operate, manage and maintain the solutions 
  • Low scalability related to business success or growth 
  • Limited access to platform experiences or competency 
  • Low agility and slow development cycles for new requirements or new connected solutions 

Orchestration-as-a-Service as Foundation for the Digital Grid

Accelerating the digital transformation requires a modern data driven IT infrastructure enabling utilities to benefit from:

  • Short Time to Value
  • Fast Innovation Cycles
  • Low Risk regarding Implementation and Operations
  • High Agility and Speed of Change
  • High Ability to Scale

Domain specific iPaaS (Integration Platform-as-a-Service) or OaaS (Orchestration-as-a-Service) is the new paradigm to overcome utilities' integration challenges.

A domain specific iPaaS for utilities such as Metercloud from Greenbird.com provides both the infrastructure (iPaaS) and preconfigured data orchestrations (OaaS) for the digital grid.

Lower investments, faster implementation, reduced project risk, increased flexibility, quicker value generation and a ZeroOps / NoOps integration infrastructure are just some of the core benefits with OaaS for the digital utility.


Don't miss the Chance to Choose the Right Way

Now is the time to decide which way to head:

  • Building a platform foundation for innovation and drive the energy revolution


  • Operating a commodity grid infrastructure and disappear


See Metercloud "Live in Action" at E-World 2018 in Essen

Do you plan to visit E-World in Essen, February 6th-8th 2018? Don't let the chance slip by to see how Greenbird's Metercloud empowers you to play an important role in the future energy system.

Visit Greenbird at Hall 7 / Booth 7-499.

Schedule your meeting already now and save your time-slot to get you ahead of the energy revolution: https://calendly.com/greenbird/e-world-2018/


Meet Greenbird at Global Smart Energy Summit in Dubai

Are you attending the Middle East Electricity or Global Smart Energy Summit in Dubai, March 6th-8th 2018? Don't miss the opportunity to meet with Greenbird about how you can benefit from Metercloud.

Save your time-slot for a personal meeting already now: https://calendly.com/greenbird/middle-east-electricity-2018/


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Smart Integration with #Metercloud #OaaS